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API Practices If You Hate Your Customers

By Thomas A. Limoncelli
Communications of the ACM, December 2019, Vol. 62 No. 12, Pages 38-42
10.1145/3369748
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group laughing, on-screen text states So I'm Like Your Call Is Very Important To Us — Credit: Shutterstock / Andrij Borys Associates

Do you have disdain for your customers? Do you wish they would go away? When you interact with customers are you silently fantasizing about them switching to your competitor's product? In short, do you hate your customers?

Maybe you should try using your company's external APIs to show your disdain. What? How could you do that?

Comments

Luiz Marques

November 25, 2019 02:06

Just wanted to comment to say that I appreciate not only the useful advice, but the fun way in that it was presented. Specially on ACM too many articles are terribly dry.

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