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Spamalytics: An Empirical Analysis of Spam Marketing Conversion


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click-through analytics Web sites

Screenshots of the Web sites operated to measure user click-through and conversion.

We all receive spam advertisements, but few of us have encountered a person who admits to following through on an offer and making a purchase. And yet, the relentlessness by which such spam continually clogs Internet inboxes provides undeniable testament that spammers find their campaigns profitable.

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