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Communications of the ACM

ACM Opinion

Why You Shouldn't Be Freaked Out By What Marketers Know About You

Becky Burr of Neustar

"Part of the problem is that we don't always do a great job of explaining precisely what we're doing or how we're ensuring . . .privacy," says Neustar's chief privacy officer Becky Burr.

Credit: Business Wire

Becky Burr, chief privacy officer of Neustart, a cloud-based information services and analytics company, discusses the firm's privacy-by-design policy, public misconceptions about data collection, and what she does to safeguard her information.

From Business Insider
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