The response from Silicon Valley's social media giants to the war has been both forceful and speedy. But it doesn't change the fact that these very companies also enabled Russian state propaganda for years before the fighting broke out.
It did not have to be this way. These companies could have taken any number of soft actions along the way that would have deprived Russian propaganda of oxygen without requiring Facebook or YouTube to block them entirely. For one thing, prioritizing trustworthy information over engagement across their platforms would have helped.
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