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Communications of the ACM

ACM Opinion

Not Sharing Is Caring

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Mark Zuckerberg, Facebook

Mark Zuckerberg delivering the keynote during the Facebook f8 conference.

Credit: Kimihiro Hoshino / AFP / Getty Images

Mark Zuckerberg wants you to share. He doesn't much care if you want to share. Sharing, in Zuckerberg's view, has morphed from an affirmative act—that video was hilarious, I think I'll Like it!—to something more like an unconscious state of being. I watched that video, and therefore it will be shared.

From Slate
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