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Augmented Reality Edges Closer to Mainstream

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Augmented reality glasses developed by ORA Engineering


To an unenlightened observer, Ron Haidenger's demonstration of playing a video game by tilting a piece of cardboard back and forth looks more than a little bit nutty.

But to anyone wearing his company's computer-enhanced glasses, which seamlessly delete the image of the cardboard and replace it with a metal ball spinning through a gleaming three-dimensional maze, it's a near-hypnotic experience.

"The response no matter where we show it is phenomenal," says Haidenger, manager of Vuzix's consumer division. "There's a huge hunger in the market for AR hardware."

AR is, of course, short for "augmented reality." The concept isn't entirely new: it's crept into public consciousness in the last few years in the form of those virtual yellow line markers in broadcasts of football games and heads-up displays in some cars.

 From CNET
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