Much has been made of the opportunity presented by Apple’s iPad to big media companies. But surprisingly, it is a $3.99 application created by two Stanford graduate students that is now the top paid application in the entire iPad section of the App Store.
The application, Pulse News Reader, was developed by Akshay Kothari, 23, and Ankit Gupta, 22, a pair of Indian-born graduate students at Stanford University’s Institute of Design. The two developed the service in the Launch Pad class, which asks budding entrepreneurs to develop and introduce a product in just 10 weeks. Mr. Kothari said the project was inspired by “a personal frustration at the whole news reading experience” on mobile devices.
Pulse is a stylish and easy-to-use news aggregator. Users select which news sources to follow and the latest articles are presented in a grid of texts and photos. Users can finger-swipe back and forth across various articles from a single news source, or up and down through up to 20 news sources.
From The New York Times
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