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Microsoft Pushes into Growing Grocery Tech Market with Deal in China


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A woman uses her smartphone while shopping for food.

Microsofts China arm has announced a strategic partnership with Chinese retail technology company Hanshow to collaborate on cloud-based software for store operators worldwide.

Credit: progressivegrocer.com

Microsoft's Chinese branch last week announced its latest omnichannel retail push to develop cloud-based software for store operators, in partnership with Chinese retail technology provider Hanshow.

Hanshow, whose clients are mainly Chinese and European supermarkets, said its products include electronic shelf labels that can display price changes in real time, a system that helps workers pack produce faster for delivery, and a cloud-based platform that lets retailers simultaneously view the temperatures of fresh produce in stores worldwide.

The partnership also will develop Internet of Things technology, while Hanshow's Gao Bo said Hanshow will gain access to Microsoft Office 365 software such as Word, and Dynamics 365, a cloud-based customer relationship management system.

Joe Bao at Microsoft's China unit said the partnership aims to extend the reach of China's grocery technology globally.

From CNBC
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Abstracts Copyright © 2021 SmithBucklin, Washington, DC, USA


 

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