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Trading Chicken Parts is Going Digital


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A worker at the Tyson Manufacturing and Automation Center in Springdale, AK.

Ashley Honey of New Zealand-based Nui wants to build an electronic trading platform for poultry.

Credit: Rana Young/The Wall Street Journal

Ashley Honey at New Zealand-based Nui hopes to use his company's electronic trading platforms to automate trading of meat and poultry products.

The goal is to remove intermediate brokers or redistributors from the supply chain and lower costs with streaming platforms that centralize supply and provide access to smaller industry players at better prices.

Agricultural giant Tyson Foods also aims to upgrade technology to simplify sales transactions, in order to reduce the cost of processing and distributing food across the U.S.

To this end, the firm is deploying robotic arms to package poultry, and implementing digital platforms to help sales teams recognize consumption trends.

From The Wall Street Journal
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