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ACM Opinion

The Shape of Things to Come


Jony Ive, Apple

"So much of our manufactured environment testifies to carelessness," Ive says. Things are "developed to be different, not better."

Credit: Pari Dukovic

In recent months, Sir Jonathan Ive, the forty-seven-year-old senior vice-president of design at Apple—who used to play rugby in secondary school, and still has a bench-pressing bulk that he carries a little sheepishly, as if it belonged to someone else—has described himself as both "deeply, deeply tired" and "always anxious."

From The New Yorker
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