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Communications of the ACM

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How to Come Up with Great Ideas


How to Come Up with Great Ideas, illustration

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"I would love to do a startup, but I don't have any ideas."

I started my career working in big companies but always dreamed of starting my own. I would read online forums and articles about successful entrepreneurs. I was enamored with the idea of doing a startup. The problem was I didn't have any ideas.


 

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