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Who Gives a Tweet? Nuanced Feedback for Microbloggers

University of Southampton

July 28, 2010

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The University of Southampton's Paul Andre is researching how to improve social media's personal and social awareness. Andre is collaborating with researchers from the Massachusetts Institute of Technology and the Georgia Institute of Technology on a website—Who Gives A Tweet (WGATweet.com)—that will offer Twitter users a free analysis of their tweets. The analysis will include ratings from both followers and strangers.

Twitter updates still are widely considered to be boring, inane, or largely sandwich-related. "But this ignores the value that could be gained from understanding which updates are disliked and why," Andre says. The use of "favorites" enables Twitter users to show they like their friends' updates.

According to Georgia Tech's Kurt Luther, "The [WGATweet.com] site allows us to gather a more nuanced type of feedback than is currently available, and offers users an insight into how their updates are perceived by different groups, helping them understand what their impact really is."

From University of Southampton
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Abstracts Copyright © 2010 Information Inc., Bethesda, Maryland, USA

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