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Communications of the ACM

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The blog archive provides access to past blog postings from Communications of the ACM and other sources by date.

July 2014


From Putting People First

Baking behavioral nudges into the products we own

Baking behavioral nudges into the products we own

Maria Bezaitis, PhD and Principal Engineer of Intel’s User Experience Ethnographic Research Lab, discusses the Real World Web and how internet-enabled sensors will create new kinds of intimacies and engagements. “Commitment and


From The Eponymous Pickle

Wearables in the Enterprise

Wearables in the Enterprise

Will wearables be widespread in the enterprise?  Well not too many years ago I could not have imagined hand held computer-phones there.    An interview with Bill Briggs of Deloitte.  " ... Deloitte Digital, a mix of ‘ creative


From The Eponymous Pickle

Learning from Extreme Consumers

Learning from Extreme Consumers

In Experientia:  " ... Traditional market research methods focus on understanding the average experiences of average consumers. This focus leads to gaps in our knowledge of consumer behavior and often fails to uncover insights


From The Eponymous Pickle

Forbes Sells Majority Stake to International Investors

Forbes Sells Majority Stake to International Investors

This was of interest because I had a very small connection to Forbes.   'To accelerate growth they say ... '.  I liked their coverage of technical and management issues.  How this will change it is unclear.  ' ... Forbes Family


From Putting People First

[Book]: Nursing Research Using Ethnography

[Book]: Nursing Research Using Ethnography

Nursing Research Using Ethnography: Qualitative Designs and Methods in Nursing Mary De Chesnay, PhD, RN, PMHCNS-BC, FAAN (Editor) Pub. Date: 08/28/2014 372 pp., Softcover Springer [Amazon] Ethnography is a qualitative research


From Putting People First

Learning from extreme consumers

Learning from extreme consumers

Learning from Extreme Consumers by Jill Avery, Michael I. Norton Teaching Note, 9 pages, January 2014 Traditional market research methods focus on understanding the average experiences of average consumers. This focus leads to


From The Eponymous Pickle

On Neuroscience

On Neuroscience

Short BBC piece that barely covers the topic.  Less about mind reading than it is about behavior understanding in context.


From The Eponymous Pickle

Amazon Bundles

Amazon Bundles

Amazon is Bundling. It has been talked about and tested  for a while, and I received an offer yesterday.  To pay a fixed monthly price for full online access to any number of a group of 600K books.   It's called bundling, and


From The Eponymous Pickle

Oracle Social Intelligence and Linkedin

Oracle Social Intelligence and Linkedin

In CWorld:  It is interesting that Linkedin is leveraging these kids of analytical techniques against the data that we are openly opening providing here.  Should this require further disclosure about what they are doing? " ..


From Putting People First

Jibo the “family robot” might be oddly charming, or just plain odd

Jibo the “family robot” might be oddly charming, or just plain odd

The “world’s first family robot” is based on efforts to elicit emotional response in humans—a powerful idea, but one fraught with challenges, writes Will Knight in the MIT Technology Review. “Resembling a static but animated


From Putting People First

Book: Enchanted Objects

Book: Enchanted Objects

Enchanted Objects: Design, Human Desire, and the Internet of Things by David Rose Scribner (July 15, 2014) July 15, 2014 320 pages [Amazon] In the tradition of Who Owns the Future? and The Second Machine Age, David Rose, an MIT


From Schneier on Security

Friday Squid Blogging: Squid Dissection

Friday Squid Blogging: Squid Dissection

A six-hour video of a giant squid dissection from Auckland University of Technology. As usual, you can also use this squid post to talk about the security stories in the news that I haven't covered....


From The Eponymous Pickle

Migrating to the Cloud

Migrating to the Cloud

In EETimes: " ... IBM is limbering up its cloud storage. Already committing $1.2 billion to establish for-rent datacenters in every country that needs them, today IBM announced a complete hardware/software/storage capability"With


From Schneier on Security

NASDAQ Hack

NASDAQ Hack

Long article on a sophisticated hacking of the NASDAQ stock exchange....


From The Female Perspective of Computer Science

Reflections on 'Learn to Program With Python'

Reflections on 'Learn to Program With Python'

This past June, I designed and taught an introductory programming course through Girl Develop It! Ottawa called Learn to Program With Python.  It was a two-part course hosted at Shopify and geared toward complete beginners. You


From The Eponymous Pickle

Business Value in Content Marketing

Business Value in Content Marketing

In Clickz:  Includes a step by step look at what this means:" ... A new study shows marketers can't tie business value back to their content marketing tactics. So how can marketers better measure the success of their contentDefinition


From The Eponymous Pickle

Judging Risk is Difficult

Judging Risk is Difficult

Why we underestimate risk." ... In hindsight, many risks seem obvious.  And when we do take the time to evaluate potential risks, there is often not much that is profound about them.  Yet so many of us fall prey to unforeseen


From Putting People First

Financial consumer protection: 5 lessons from behavioral research

Financial consumer protection: 5 lessons from behavioral research

In its new Focus Note, Applying Behavioral Insights in Consumer Protection Policy, CGAP (a unit affiliated with the Worldbank) presents a summary of the growing evidence from consumer and behavioral research for consumer protection


From Putting People First

Improve the travel experience at airports

Improve the travel experience at airports

Over the past years the Amsterdam agency edenspeakermann_ collaborated in a European cooperation that aims to create a seamless air travel experience for passengers to Europe. As a result of research on four European airports


From The Eponymous Pickle

Paths to Learning

Paths to Learning

Stephen Few reviews a recent book on the Science Learning.  A good topic, because we still have much to learn about learning.  Worth a look, I plan to read:  " ... Many of the strongly held and frequently espoused notions about


From Schneier on Security

US National Guard is Getting Into Cyberwar

US National Guard is Getting Into Cyberwar

The Maryland Air National Guard needs a new facility for its cyberwar operations: The purpose of this facility is to house a Network Warfare Group and ISR Squadron. The Cyber mission includes a set of capabilities, expertise


From The Eponymous Pickle

Riken Research

Riken Research

A long time research resource on Japan, Riken Research writes:" ... The latest printed edition of RIKEN Research, containing a selection of articles published on our website, has just come out. In our Perspectives and PlacesRIKEN


From The Eponymous Pickle

Big Data, Marketing and Finance

Big Data, Marketing and Finance

Some thin case studies in the HBR blogs.  But it is clear that the deeper use of analytics techniques on growing and complex gathered data will from now on be essential to running the marketing side of financial businesses.


From The Eponymous Pickle

Pipelines and Forecast Timing

Pipelines and Forecast Timing

In E-Commercetimes: The timing of forecast value is an important aspect.  It's part of the decision process that is often forgotten." ... Analytics should be able to tell you the likelihood of each deal's completion in time for


From Putting People First

When science, customer service, and human subjects research collide. Now what?

When science, customer service, and human subjects research collide. Now what?

Mary L. Gray wrote a long essay for ethnographymatters that argues that technology builders and interface designers, data scientists and ethnographers (working in industry and at universities alike) “are now, officially, doing


From Putting People First

Ethnography : an antifragile practice?

Ethnography : an antifragile practice?

Simon Roberts of Stripe Partners continues his three part series on ethnography. In the first two posts in this series he examined ethnography as practiced in two different contexts – the (1) market research (MR) industry and


From Computational Complexity

Elfdrive

New York Times, dateline June 11, 2019
With a near record-setting investment announced last week, the self-driving car service Elfdrive is the hottest, most valuable technology start-up on the planet. It is also one of the


From Schneier on Security

Hackers Steal Personal Information of US Security-Clearance Holders

Hackers Steal Personal Information of US Security-Clearance Holders

The article says they were Chinese but offers no evidence: The intrusion at the Office of Personnel Management was particularly disturbing because it oversees a system called e-QIP, in which federal employees applying for security


From The Eponymous Pickle

MOOCs and MBA Programs

MOOCs and MBA Programs

In Knowledge@Wharton, Interview and video:" ... In a new research paper, Christian Terwiesch, professor of operations and information management at Wharton, and Karl Ulrich, vice dean of innovation at the school, examine the


From Gödel's Lost Letter and P=NP

Constructive Sets

An approach to complexity lower bounds? Book source Kurt Gödel did it all, succinctly. His famous 1938 paper “The Consistency of the Axiom of Choice and of the Generalized Continuum-Hypothesis” was pages long. Since the Proceedings